Advertising
Challenge:
DC lottery sought the help of two full-service creative agencies, capable of partnering together, to produce a full range of advertising and marketing services to support overall brand awareness across the Lottery’s portfolio of games, and the Lottery’s mission to aid the District of Columbia’s economy
Approach:
From point of sale posters, brochures and event posters, to social media assets, animations, engaging videos and more, the Seaberry team has harnessed their creative expertise to deliver compelling, innovative campaigns that propel DC Lottery’s presence in the District of Columbia and surrounding areas. Our collaborative process has allowed our designers to work closely with the DC Lottery on a daily basis to concept, develop and craft a wide variety of work that captures the unique, bold character of the DC area, speaks to the city’s diverse population, and contributes to the DC Lottery’s ongoing success.
